Love 2.0: Add to Cart


Looking for love, or just a casual affair?  claims that 1 in 5 relationships begin online.  True or not, the current proliferation of dating websites and apps is undeniable.  Amorous directories such as vouch for the industry’s growth and demographic granularity.  From the squeaky clean to the purely carnal to the off-center, online matchmaking services have generated an unprecedented phenomenon in human history: a mega-marketplace for personal relationships.

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